Google Ads Performance

Track impressions, revenue per click, cost per conversion, and more.

Bold BI Google Ads Performance Dashboard

This ad campaign performance dashboard provides a detailed outline of a company’s ad performance metrics, revenue, and costs. With this dashboard, viewers can answer the following questions:


  • Firstly, how many times are our ads shown on the Google network?
  • Secondly, how many clicks do we have? What is our click-through rate?
  • Thirdly, what is our conversion rate?
  • Finally, what are our financial metrics, such as cost per click, cost per conversion, and revenue per click?

Analyze Your Ad Campaign Performance


The dashboard’s card widgets provide a quick and easy visual reference for assessing key ad performance metrics. With these widgets, viewers can track impressions, clicks, and conversions, along with the total number of sessions and new users. 

Users can also track financial KPIs such as overall cost, cost per click, cost per conversion, and revenue per click. With this data, marketing leaders can identify areas for improvement and ensure they are getting the best return possible on their investment.


Track Data Over Time


Further, it is worth noting that this dashboard allows teams to review key data sets over time. With the “Impressions by Date” line chart, viewers can track the number of times their ad is shown on a Google network page over a two-week span. Similarly, the dashboard’s combo chart displays the clicks, conversions, and cost per conversion over the past two weeks.

Finally, the “Ad Campaign Performance” grid outlines seven crucial metrics for a number of campaigns. This side-by-side comparison allows leaders to easily assess key data points to see how they are performing across campaigns.


Access live 30-minute demo with our experts

Marketing Dashboard Examples

Bold BI for Education

Bold BI’s online marketing dashboard allows the viewer to track various pieces of crucial enrollment and performance data…

Website Analytics Dashboard

This website analytics dashboard provides a detailed snapshot of a company’s revenue-related website metrics.


Bold BI for Education

This marketing campaign performance dashboard provides a detailed snapshot of a company’s ad campaign metrics. With this dashboard…


Marketing Leads Dashboard

This Salesforce leads dashboard provides a detailed overview of several key metrics. With this dashboard…

We'll help you find the best solution for you

Up arrow icon
Live Chat Icon For mobile
Hugo Morris

We are here. Let’s chat!

Live Chat Icon

Complimentary Gartner Report

5 Steps to Build a Business
Case for Data and Analytics Governance

Learn why data governance is important to your
organization and how to successfully introduce data
governance to coworkers and stakeholders!