Flat application pricing
See how pricing worksDone with per-user billing?
Application-based pricing means your bill stays flat as your user base grows.
Embedded analytics + AI analytics, one platform
Analytics your product owns and your team didn't have to build.
Bold BI puts white-labeled dashboards inside your application and puts natural-language AI in front of your users without a costly internal build or a per-user bill that compounds every time you grow.
- No credit card required
- Cancel anytime
Native SDK embedding
Explore embedded analyticsNeed analytics inside your product?
White-labeled, multi-tenant dashboards via native SDK — not a costly internal build.
AI Copilot
Explore AI AnalyticsAsk it. Get a dashboard.
Type what you need in plain English — the AI Copilot builds the chart, no SQL required.
Trusted by leading companies
- Syscon
- Networcx
- A4B
- DigiQuip
- CarNow
- Revver
- Smartway2
- GeniusVets
- Talentegy
AI spotlight
Ask a question. Get a dashboard.
Prompts are schema-only — raw data never leaves for the model. BYOK supported (Azure OpenAI / OpenAI).
Live prompt
Which regions missed plan last quarter, and by how much?
EMEA missed by 11% and LATAM by 4%. Here's a ranked bar chart with the gap to plan for each region.
Gap to plan by region
No SQL, no chart configuration, no data leaving your instance
AI Copilot
Turns prompts into fully designed charts — no coding.
AI Agent
Answers follow-up questions without changing your dashboard.
Smart Summaries
Explain what your data is saying, in plain language.
No per-query meter
It's included in your plan, not billed by the prompt.
Which one is you?
Two ways to run analytics
Embedded Analytics
Ship White-labeled, multi-tenant dashboards inside your own SaaS product native SDKs, token-based auth, and row-level security, instead of a forever-build you own.
Self-Service BI
Go from raw data to a live dashboard without SQL, complex formulas, or a ticket to IT. Drag, drop, and let the AI Assistant draft the first version for you.
Native SDK embedding, not an iframe
Full JavaScript SDKs for React, Angular, Vue, .NET, and Blazor. Dashboards render inside your app's DOM, not in a boxed-in frame that breaks on resize or blocks styling.
// renders in your own component tree<BoldBIDashboarddashboardId={id}token={jwt}theme={yourTheme}/>
Multi-tenant by design
Serve isolated tenants from a single instance, with row-level security enforcing who sees what — down to the individual dealer, region, or account.
- Northwind Motors412 users
- Harbor Logistics168 users
- Cedar Health96 users
Single sign-on, no second login
SSO via Okta, Auth0, Azure AD, ADFS, Keycloak, or AWS Cognito. SAML, OIDC, and OAuth flows map to Bold BI roles and row-level filters through JWT claims.
True White-labeling
Your fonts, your colors, your logo — every trace of Bold BI branding removed. Reviewers specifically call this out as making the embedded experience feel truly theirs.
Your theme
- Typeface
- Your font stack
- Logo
- Yours
- Bold BI marks
- None
API-first, token-authenticated data access
REST and JSON connectors, bearer/JWT-authenticated Web API sources, and dynamic per-tenant connection strings — built for teams whose data sits behind an API, not an open database connection.
GET /api/v1/tenants/{tenant}/metricsAuthorization: Bearer <jwt>X-Row-Filter: region in {claims.regions}Deploy on your terms
Run it where your data has to live.
Run Bold BI wherever your compliance, security policy, or contracts require including fully air-gapped environments, European data-residency, and public-sector networks. Every deployment option ships with the same SDK, AI Assistant, and full feature set. Only the hosting changes.
Cloud Edition
Fully managed, live in days
- Fully managed on AWS/Azure
- Auto-updates
- Elastic scaling
On-Premises
Your servers, full control
- Linux, Windows, RHEL, Ubuntu
- Docker and Kubernetes
- Air-gapped / offline support
Dedicated Cloud
Isolated managed private cloud
- Single-tenant private environment
- Data residency guaranteed
- EU and regulated-industry ready
The platform
Everything you need. Nothing you don't.
Analyze data with confidence using advanced features that deliver clarity, speed, and actionable insights.
140+ data connectors
Your data, wherever it lives. SQL databases, REST APIs, cloud warehouses, flat files, and SaaS tools connect without a custom pipeline.
White-label SDK
Your brand. Not ours. Full JavaScript SDK for React, Angular, Vue, .NET, and Blazor. Your fonts, your colors, your domain — no Bold BI logo visible to your customers.
AI Copilot
Ask it. It builds. Type what you want to see, get a working dashboard back. Follow-ups answered without touching what you already built.
Row-level security
Everyone sees exactly what they should. Data access enforced at query time via JWT claims — not filtered after the fact. Works across hierarchies: dealer → region → executive.
Multi-tenancy
One instance. Every customer. Serve isolated tenants from a single deployment — automatic provisioning, per-tenant branding, zero shared data risk.
SSO & identity
One login. Full access. SAML, OIDC, OAuth, and JWT with Okta, Auth0, Azure AD, ADFS, Keycloak, and AWS Cognito. No separate Bold BI login screen.
Flexible deployment
Your infrastructure. Your call. Cloud, on-premises, Docker, Kubernetes, or dedicated private cloud — every option ships the full feature set. Nothing gated by hosting choice.
Smart summaries & alerts
AI-generated plain-language summaries and automated anomaly alerts — the right person gets notified before they go looking.
How it works
Up and running in four steps
From first data connection to a live, White-labeled dashboard inside your product without a dedicated BI team.
- 1
Connect your data
Point Bold BI at your source database, REST API, cloud warehouse, or flat file. 140+ connectors, bearer-token and OAuth authentication supported out of the box.
- 2
Build or ask
Use the drag-and-drop designer to build from scratch, or type what you want and let the AI Copilot generate the first version. Both paths work. Most teams use both.
- 3
Secure and brand it
Apply row-level security via JWT claims, map your SSO identity provider, and add your logo, colors, and fonts. What your customers see carries no trace of a third-party tool.
- 4
Publish inside your product
Drop the SDK component into your stack React, Angular, Vue, .NET, or Blazor and it renders natively in your app's DOM. Add tenants, users, and data sources as you grow. The price doesn't move with them.
Trusted & recognized
Analytics that wins awards and users
Recognized by G2, TrustRadius, and Visual Studio Magazine for delivering standout performance and value.
I appreciate Bold BI for making it easier to provide reporting for our customers, allowing both our analysts and customers to easily build and publish reports. The ability to build dashboards and modify queries for specific outcomes is very user-friendly. I value the mobile readiness of the app and its integration capabilities with API structures. The addition of AI features is impressive. The economic pricing model and the effective partnership, which includes consistent and helpful support, make it an invaluable tool for our OEM model.
The support from Bold is unmatched. They do not charge extra for support and it is excellent anyway. All our tickets and questions are quickly answered with authoritative and precise guidance. This is important at the product is complex, powerful and mature. To get the most out of the tool, the level of support they provide is essential.
It was easy to implement data visualizations into our product. The standard widgets allowed us to build professional looking dashboards, and a robust API provided excellent control of the development and runtime process from within our application.
RECOGNITION
- Users Love Us
- Visual Studio Reader's Choice - 2025
- Leader - Fall 2025
- High Performer - Fall 2025 EMEA
- Regional Leader - Fall 2025 AMERICAS
- TrustRadius Tech Cares
- Capterra - 4.9/5
- G2- 4.4/5
- GetApp - 4.9/5
- Software Advice - 4.9/5
FAQ
Questions teams ask before they start
Still unsure? Support is free and unlimited ask us anything before you commit.
Will my customers know the dashboards aren't built in-house?
Nope. Everything — fonts, colors, logo, domain — is yours. There's no Bold BI branding anywhere your customers can see. Most teams tell us their users assume it was custom-built by their own dev team.
Our data is sensitive. Is it safe to use the AI features?
Yes. The AI works from your data's structure, not the raw records themselves. Your actual data never gets sent to an AI model. You can also bring your own OpenAI or Azure key so you're always in control of what's happening under the hood.
Can we run this on our own servers?
Yes. Cloud, on-premises, Docker, Kubernetes — your call. Every deployment option includes the full feature set, including the AI. Nothing is locked behind a specific hosting choice.
We're not a technical team. Can we still use this?
Absolutely. The drag-and-drop builder is designed for people who've never written a line of SQL. And if you get stuck, just type what you want to see — the AI Copilot will build a first draft for you.
Will our bill go up every time we add a new user or customer?
No — and that's kind of the whole point. Bold BI is priced by application, not by seat. Add as many users as your business needs. The price stays the same.
How hard is it to get set up?
Most teams are surprised by how quickly they go from first connection to a live dashboard. There's no proprietary language to learn, no complex modeling layer to set up first. And if you hit a snag, support is free and unlimited — not a paid add-on.
Ready to Get Started?
See what your data has been trying to tell you.
Thirty days, no credit card required. Full feature access from day one.